Friday, 4 March 2011

Evaluation Question 4

In what ways does your media product use, develop or challenge forms and conventions of real media products?

The narrative for my opening title sequence followed the codes&conventions of a title sequence because the title sequence begins by introducing the two main characters, which is a codes&conventions of a rom-com. Also characters like the lead male character in our title sequence will be the stereotypical ‘geek’ trying to chase after the female character who is a pretty girl out of his league because they are very contrasting and every man in the office would like to go out with her. The office ‘stud’ would also be a stereotype of the good-looking guy that every girl wants.The plot will show the ‘geek’ trying to expose the ‘stud’ for the cheat he really is and he is put through a set of obstacles as he tries to prove his love for the girl.

When editing our title sequence we have tried to add elements that are codes&conventions of a romantic-comedy. We used flowing, light and bubbly typography to convey the typography used in a rom-com and when we were editing the title sequence we set up the typography so, it appeared everywhere on the screen also to convey a flowing effect and to keep the title sequence animate. We used this typography to convey a sense of animation and to give the title sequence a light feeling. We also tried to use the three main colours normally used in rom-com films, which are black, red and white. These colours are generic and will therefore attract an audience automatically. The music we chose for our title sequence is gentle enough to portray the romantic side of the title sequence but it’s also upbeat enough to portray the city life they lead and to give an upbeat introduction into the film. Also most rom-coms have an upbeat music as an introduction to the title sequence because it automatically appeals to the audience and keeps the audience involved, making them positive about the rest of the title sequence. The setting of the title sequence is mostly in an office which is in the city and in the actors’ bedrooms. We used these settings because most rom-coms are set in offices in a big city, so we have an establishing shot of the office where the actors work. The lighting used in most of the scenes is natural lighting. Most of it is daylight because it portrays a peaceful and calm atmosphere which is a code&convention of a romantic-comedy.

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